The Massachusetts Association of Roadside Stands fosters activities that support farm direct marketing to enhance the livelihood of member farms and promote their fresh New England farm products.


In 1986, a group of farm direct marketers saw a need for an association to help grow, guide and serve the state’s young farm direct marketing industry. They formed the Massachusetts Association of Roadside Stands and Pick-Your-Own.

Today, twenty years later, farm direct marketing is no longer a novel idea and that association is still working to help our members stay on the cutting edge. Most of our members are from Massachusetts, but that is changing as marketers from neighboring states are joining. The need for networking, knowledge of current issues, and local marketing strategies, knows no boundaries. The result is strengthening New England as a farm direct marketing destination.


Mass. Association of Roadside Stands membership brings you fresh new ideas, educational opportunities, and promotional outreach to consumers. This all translates into a farm direct marketing business advantage.

As a member, you will be listed on our web site with a link to your own site. You will also be listed in our biennial Guide to Massachusetts Farm Stands and Pick Your Own.

During the year, you will have networking opportunities through various workshops Twilight Meetings and our Farmers’ Feasts which provide a great opportunity for networking with other farmers’ as well as good food and some great key note speakers.

We look forward to receiving your membership application.

The Mass. Association of Roadside Stands Board of Directors:
Lynn V. Hartman, President
Bill Rose, Vice President
Barbara Hamilton, Vice President
Belle Choate, Treasurer
Rick LeBlanc, MDAR, advisor

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